Local SEO and Local PPC
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Client From: 2019
Performance for 2020/2021
PPC Ads, SEO
XL Pools are designers and installers of luxury swimming pools. They operate predominately across Kent, Sussex, Surrey and Southeast London. XL Pools is an award-winning designer of luxury pools, targeting high net worth clients. An average pool project costing close to six figures.
Brief & Results
Our initial brief was to increase sales by 20%. Within 8 months we had improved sales by 83%. Within 10 months sales had increased by a total of 180%! All using the same sized budget as the previous digital agency.
Simply Clicks provided an integrated and highly targeted approach to SEO and local PPC. Using our approach to analytics, we uncovered the key search terms that indicated a much higher intent to purchase a highly expensive capital item. By eliminating wasted expenditure and focusing resources in the most promising geographic areas we have significantly grown return on expenditure.