Pay Per Click
Pay
Per Click Advertising is a rapid and cost effective way to
attract qualified
traffic to your
website. Specialist pay per
click management ensures the delivery of
quality website visitors from the paid
search
results of Google,
Yahoo, Bing
and many other smaller search
engines
Pay Per Click Advertising ensures that your website is visible against the keyword searches that are most valuable for delivering profitable business. PPC management requires an acute understanding of the operations of the major paid search services. What are the key terms for your business, how search engines rank bids, what advertising copy attracts customers and what landing page design leads to higher levels of sales conversion.
Pay Per Click Management
The management of a pay per click campaign goes through the following 7 stages.
- Market Category Keyword Research and Selection
- Plan Campaign Strategy, Structure and Budgets
- Writing Advertising Copy and Descriptions
- Organise Pay Per Click Bid Management and Budgetary Control
- Select or Build Landing Pages
- Monitoring Keyword, Ad Group and Campaign Performance
- Revising Copy, Amending Bids, Tuning Campaign
For more information about our pay per click management process see our PPC Management presentation.
Google Adwords
Simply Clicks has a separate page on Google Adwords. Adwords is the Google pay per click service and accounts for approximately 88% of UK pay per click search traffic.
Yahoo Search Marketing
Simply Clicks has a separate page for Yahoo pay per click. The Yahoo pay per click service is the second largest of the pay per click advertising networks.
Simply Clicks has been involved in almost 200 Pay Per Click advertising projects for a number of multinational and UK based companies. If you have a specific pay per click management need or would like to review the costs of your existing Google Adwords pay per click advertising campaign, please submit your requirements.
