Simply Clicks Blog

New SEO Training Course Brochure

Filed under Bing, Google, Google Algorithm, PPC Training, SEO Training, Web Analytics

Simply Clicks has a new SEO training course brochure. The brochure outlines details of our individually tailored SEO training courses including course content, structure and prices.

We believe Simply Clicks takes an entirely different approach to anyone else in the SEO training market. We tailor each course to the specific and individual needs of delegates. By this we mean that we believe that the SEO learning objectives are more fully met when delegates focus on their own training needs, their own websites, the websites of close competitors and undertake this exercise in the context of the competitive nature of their own market category. Our courses are therefore small, with typically 1 to 3 delegates. We focus our training courses on delivering the best learning experience for a single company or organisation.

During each training course we review the both the technical and marketing aspects of issues such as website design, website structure and website navigation. We review website content in terms of copy as well as other media such as images and videos. As well forensically analysing URLs, page titles, meta tags and code. We look at both “on page” and “off page” aspects of SEO performance. This means understanding the role played by inbound links and how to go about a link building strategy. In so doing we give training course delegates access to a wide range of SEO tools and resources. In addition each delegate receives a 20,000 word SEO training manual that also serves as a long-term learning resources.

The course principally focuses on how rankings are organised by Google and Bing. This requires an analysis of the Google and Bing algorithm. The knowledge gained is useful in the wider context of online marketing.

Simply Clicks has been delivering SEO and PPC training courses since 2004. We also organise courses on web analytics and conversion optimisation.